Introduction to Social Media

Here is the next part in my series of PR for beginners.  Today, I am going to look at social media and what platforms may be right for your company or organization and how to use them.  This is only an introduction.  The way I see it, social media can be divided into three categories:…

Ronan Farrow Needs Help

Cable news seems to be going from bad to worse lately.  With CNN having round-the-clock coverage of the missing Malaysian Airlines plane and speculating about whether UFO’s or a black hole is responsible for the plane’s disappearance, this would be a great time for MSNBC move to the front of the line with serious news.…

The Pitch

I have been writing this blog for a little over three years.  I started it back in January 2011 at the advice of my PR professor.  I thoroughly enjoy writing, producing and developing content.  It keeps my mind active and allows me to have a finger on the pulse of the PR/Social Media world.  However,…

Crisis Comm. 101

Last time I wrote about Public Relations for Beginners (i.e. small organization with little or no budget).  Prior to that, a guest blogger wrote a post about social media marketing for authors.  Today, I am presenting to you what I am calling Crisis Communications for Beginners.  There are millions of crises happening in the world,…

PR Strategy for Beginners

Last week I brought you a guest post from an author on how to best market your writing using social media.  This week, I am staying with the theme and bringing you an easy public relations strategy that any newly minted PR professional can follow. I am currently working with a start-up and helping to…